Todd Boone
Owner, Customer, Steward
For years, our family trusted a boutique textile cleaning service in our home that did things differently—old-school, honest, customer-first.
What earned our loyalty—and that of many others—is a simple concept: this is a consulting service first, and a cleaning service second. Recommending work only when truly necessary, and just as eager to say “you don’t need this” and walk away, as to roll up sleeves and charge.
When the owner retired and—true to his values—refused to sell to competitors who might compromise what he built over nearly 40 years, we, like countless others wondered “who will replace this incredibly valuable service?”
So…I invited him to sell to me instead.
This is one of the few truly environmentally-conscious carpet, rug, and upholstery cleaning services—we take toxins out, we don’t bring them in. This is why most of our customers have kids and pets, just like you.
Not a spring chicken myself, I am serving as a steward of this service for the benefit of fellow customers. In the coming years, we will build an equally trustworthy team to extend Ofer’s legacy for decades to come.
Ofer Kolton
Founder, Retired
In 1989 Ofer decided to expand his cleaning business in San Francisco to include carpet cleaning. He had heard many horror stories about cleaning companies. He thought that doing business with integrity and offering eco-friendly, green carpet cleaning, would provide a much needed service and be a good business opportunity.
This presented a challenge. He did not have any experience in carpet cleaning yet aspired to offer my clients the best service and cleaning results. So he went to school. He took every class available and passed all certification tests. This challenge proved to be a blessing in disguise. Many cleaners learn their trade on the job site, under time constraints and not necessarily from accomplished technicians. While acquiring the “Master Carpet & Textile Cleaner” certification by the IICRC, he was taught by the nation’s leading experts. He learned from the best.
Ever since we have consistently rated highest in customer care and satisfaction, by 8 different organizations, including Yelp, Consumer Check Book, Consumer Value Star, San Francisco’s Best and more.
In 2026 Ofer retired to his Sierra foothills ranch.